As both a mom and stepmom, Luisa works hard to not only maintain a business, but to see it grow and expand into new areas so that she can better provide for her family. Two years ago, Luisa started selling rotisserie chicken to go, which gradually turned into a small café restaurant.
Luisa is part of the microloan program with Diaconia, Global Aid Network (GAiN)’s partner in Paraguay. GAiN envisions a world with flourishing communities where people are physically, spiritually and emotionally thriving. Through the program, many women who are living in poverty are given the chance to start or grow their own businesses, become financially independent and free from debt. Women in the program are also put into weekly trust groups with other business owners, where they can encourage and hold each other accountable to pay back their loans.
When Paraguay enforced a strict lockdown because of the COVID-19 pandemic, people no longer went out to eat in restaurants and many places began to implement delivery services. Luisa noticed this trend and started selling containers and to-go boxes to the other businesses in her community. Now, her neighbouring small enterprises can purchase the supplies they need from her in bulk.
Luisa is thankful for the support she receives from the other women in her trust group and says it’s nice to be surrounded by other small business owners because they can share advice and support each other.
With her current loan, Luisa will restock her products as delivery services continue to grow. However, her long term goal is to expand her rotisserie chicken business into a buffet restaurant. And while she loves cooking and seeing her business thrive, her true motivation is to sustain her family and provide a better future for their four children.